Apple ne ek bade legal case ko settle kar liya hai. Tech giant $250 million (करीब ₹2,000 करोड़) dega un iPhone buyers ko jinhone company ke AI features ke jhootha advertisement ka shikar hokar phone kharida tha.
Financial Times ke mutabiq, iPhone buyers ne Apple par case kiya tha ki company ne 2024 mein aise features ka advertisement kiya jo abhi tak launch nahi hue. Khaas taur par AI-powered Siri ko "available now" bataya gaya tha, lekin woh feature kabhi aaya hi nahi.
Kya tha Apple Intelligence ka jhootha wada?
Apple ne apne iPhone 16 aur iPhone 15 models ke liye "Apple Intelligence" naam se ek AI feature ka zor-shor se promotion kiya tha. Company ne dava kiya ki Siri ab AI-powered hogi aur zyada smart banegi. Lekin The Guardian ki report ke mutabiq, yeh features kabhi launch nahi hue. Customers ne phone kharid liya lekin woh AI features kabhi aaye hi nahi.
Gulf News ke hisaab se, yeh class-action lawsuit tha jismein hazaron iPhone buyers ne milkar Apple ke khilaf case kiya. Unka kehna tha ki company ne intentionally jhootha advertisement kiya taaki log naye iPhone kharidein.
$250 Million Settlement: Kya milega buyers ko?
Apple ne yeh settlement isliye kiya hai taaki case court mein na jaye. Company ne koi galati nahi maani hai — settlement ka matlab yeh nahi ki Apple ne admit kiya ki usne jhooth bola. Lekin The Verge ke mutabiq, company ne $250 million dene ka faisla kiya hai taaki case khatam ho jaye.
Yeh paisa un iPhone buyers mein baanta jayega jinhone iPhone 16 ya iPhone 15 models kharide the aur jo Apple Intelligence features ke jhootha advertisement se prabhavit hue. Har buyer ko kitna paisa milega, yeh abhi clear nahi hai — settlement ke terms ke hisaab se distribution hoga.
Kyun hai yeh case important?
Yeh case tech industry ke liye ek bada warning signal hai. ABC10 ki report ke mutabiq, Apple par false advertising ke aarop the — matlab company ne aise features ka advertisement kiya jo actually available nahi the. Agar koi company aisa karti hai, toh customers court mein ja sakte hain aur compensation le sakte hain.
Yeh case khaas taur par important hai kyunki AI features ke naam par bahut si companies aise promises kar rahi hain jo poori nahi hoti. Apple ka yeh settlement doosri companies ke liye bhi ek lesson hai ki jhootha advertisement karna mehanga pad sakta hai.
Hamaari Baat: Apple ka yeh settlement sahi hai ya galat?
Seedha baat karein toh — Apple ne jo kiya woh galat tha. Company ne AI features ka advertisement kiya jo actually available nahi the. Customers ne phone kharida ek feature ke liye jo kabhi aaya hi nahi. Yeh false advertising kehlata hai aur iske liye company ko bhugatna chahiye.
$250 million ka settlement bada lagta hai, lekin Apple ke liye yeh chhota amount hai. Company ka market cap $3 trillion se zyada hai. Toh yeh settlement Apple ke liye koi badi saza nahi hai. Lekin yeh ek message zaroor hai ki customers ko fool karna allowed nahi hai.
Hamari nazar mein, yeh settlement ek achha step hai — lekin isse bhi bada sawaal yeh hai ki aage chal kar companies apne AI promises ke liye zyada responsible hongi ya nahi. Customers ko bhi chahiye ki woh kisi bhi "AI-powered" feature ke liye phone kharidne se pehle do baar sochein.
Sources & References
- Apple reaches $250mn settlement over delayed 'AI Siri' — Financial Times
- Apple agrees to pay $250m after falsely claiming AI-powered Siri was 'available now' — The Guardian
- Apple agrees to $250 million settlement over AI Siri claims — Gulf News
- Apple agrees to pay iPhone owners $250 million for not delivering AI Siri — The Verge
- Apple agrees to $250M settlement over false advertising accusations — ABC10
